Global Advertising Market Analysis 2012-2017 and Forecast 2018-2023

    Report ID : 66728  |   Published On: October 2018   |    Pages:133  |    Format:PDF 

Snapshot The global Advertising market will reach Volume Million USD in 2017 and CAGR xx% 2011-2017. The report begins from overview of Industry Chain structure, and describes industry environment, then analyses market size and forecast of Advertising by product, region and application, in addition, this report introduces market competition situation among the vendors and company profile, besides, market price analysis and value chain features are covered in this report. Product Type Coverage (Market Size & Forecast, Major Company of Product Type etc.): TV Advertising Newspaper & Magazine Advertising Outdoors Advertising Radio Advertising Internet Advertising Others Company Coverage (Sales Revenue, Price, Gross Margin, Main Products etc.): Omnicom Group WPP Dentsu Inc. PublicisGroupe IPG Havas SA Focus Media Group Guangdong Advertising Co., Ltd. Bluefocus Communication Group Co., Ltd. SiMei Media AVIC Culture Co.,Ltd. Yinlimedia Hunan TV and Broadcast Intermediary Co., Ltd. Guangdong Guangzhou Daily Media Co., Ltd. Beijing Bashi Media Co., Ltd. Dahe Group China Television Media Spearhead Integrated Marketing Communication Group Shanghai Xinhua Media Co., Ltd. Chengdu B-ray Media Co., Ltd. Application Coverage (Market Size & Forecast, Different Demand Market by Region, Main Consumer Profile etc.): Food & Beverage Industry Vehicles Industry Health and Medical Industry Commercial and Personal Services Consumer Goods Others Region Coverage (Regional Output, Demand & Forecast by Countries etc.): North America Europe Asia-Pacific South America Middle East & Africa

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Table of Content 1 Industry Overview 1.1 Advertising Industry 1.1.1 Overview 1.1.2 Development of Advertising 1.2 Market Segment 1.2.1 Upstream 1.2.2 Downstream 1.3 Cost Analysis 2 Industry Environment 2.1 Policy 2.2 Economics 2.3 Sociology 2.4 Technology 3 Advertising Market by Type 3.1 Segment Overview 3.1.1 TV Advertising 3.1.2 Newspaper & Magazine Advertising 3.1.3 Outdoors Advertising 3.1.4 Radio Advertising 3.1.5 Internet Advertising 3.1.6 Others 3.2 Market Size 3.3 Market Forecast 4 Major Companies List 4.1 Omnicom Group (Company Profile, Sales Data etc.) 4.2 WPP (Company Profile, Sales Data etc.) 4.3 Dentsu Inc. (Company Profile, Sales Data etc.) 4.4 PublicisGroupe (Company Profile, Sales Data etc.) 4.5 IPG (Company Profile, Sales Data etc.) 4.6 Havas SA (Company Profile, Sales Data etc.) 4.7 Focus Media Group (Company Profile, Sales Data etc.) 4.8 Guangdong Advertising Co., Ltd. (Company Profile, Sales Data etc.) 4.9 Bluefocus Communication Group Co., Ltd. (Company Profile, Sales Data etc.) 4.10 SiMei Media (Company Profile, Sales Data etc.) 4.11 AVIC Culture Co.,Ltd. (Company Profile, Sales Data etc.) 4.12 Yinlimedia (Company Profile, Sales Data etc.) 4.13 Hunan TV and Broadcast Intermediary Co., Ltd. (Company Profile, Sales Data etc.) 4.14 Guangdong Guangzhou Daily Media Co., Ltd. (Company Profile, Sales Data etc.) 4.15 Beijing Bashi Media Co., Ltd. (Company Profile, Sales Data etc.) 4.16 Dahe Group (Company Profile, Sales Data etc.) 4.17 China Television Media (Company Profile, Sales Data etc.) 4.18 Spearhead Integrated Marketing Communication Group (Company Profile, Sales Data etc.) 4.19 Shanghai Xinhua Media Co., Ltd. (Company Profile, Sales Data etc.) 4.20 Chengdu B-ray Media Co., Ltd. (Company Profile, Sales Data etc.) 5 Market Competition 5.1 Company Competition 5.2 Regional Market by Company 6 Market Demand 6.1 Demand Situation 6.1.1 Demand in Food & Beverage Industry 6.1.2 Demand in Vehicles Industry 6.1.3 Demand in Health and Medical Industry 6.1.4 Demand in Commercial and Personal Services 6.1.5 Demand in Consumer Goods 6.1.6 Demand in Others 6.2 Regional Demand Comparison 6.3 Demand Forecast 7 Region Operation 7.1 Regional Output 7.2 Regional Market 7.3 by Region 7.3.1 North America 7.3.1.1 Overview 7.3.1.2 by Country (U.S., Canada, Mexico) 7.3.2 Europe 7.3.2.1 Overview 7.3.2.2 by Country (Germany, U.K., France, Italy, Russia, Spain etc.) 7.3.3 Asia-Pacific 7.3.3.1 Overview 7.3.3.2 by Country (China, India, Japan, Southeast Asia etc.) 7.3.4 South America 7.3.4.1 Overview 7.3.4.2 by Country (Brazil, Argentina etc.) 7.3.5 Middle East & Africa 7.3.5.1 Overview 7.3.5.2 by Country (Saudi Arabia, South Africa etc.) 7.4 Regional Forecast 8 Marketing & Price 8.1 Price and Margin 8.1.1 Price Trends 8.1.2 Factors of Price Change 8.1.3 Manufacturers Gross Margin Analysis 8.2 Value Chain 8.3 Marketing Channel 9 Research Conclusion  
Figure Advertising Industry Chain Structure Figure Global Advertising Market Growth 2012-2017, by Type, in USD Million Figure Global Advertising Market Growth 2012-2017, by Type, in Volume Figure North America Advertising Market, by Company, in 2017 Figure Europe Advertising Market Market, by Company, in 2017 Figure Asia-Pacific Advertising Market Market, by Company, in 2017 Figure South America Advertising Market Market, by Company, in 2017 Figure Middle East & Africa Advertising Market Market, by Company, in 2017 Figure North America Advertising Market Size and Growth 2012-2017, in USD Million Figure North America Advertising Market Size and Growth 2012-2017, in Volume Figure Europe Advertising Market Size and Growth 2012-2017, in USD Million Figure Europe Advertising Market Size and Growth 2012-2017, in Volume Figure Asia-Pacific Advertising Market Size and Growth 2012-2017, in USD Million Figure Asia-Pacific Advertising Market Size and Growth 2012-2017, in Volume Figure South America Advertising Market Size and Growth 2012-2017, in USD Million Figure South America Advertising Market Size and Growth 2012-2017, in Volume Figure Middle East & Africa Advertising Market Size and Growth 2012-2017, in USD Million Figure Middle East & Africa Advertising Market Size and Growth 2012-2017, in Volume Figure Marketing Channels Overview

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